The Froot Loops website continued the adventures of Toucan Sam and his nephews through games and activities that featured the frooty taste of the classic cereal.

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Various exotic locations on the Froot Loops website expand on a theme that started in TV commercials. Kids explored the environments, discovering activities, easter eggs and games where kids could help Toucan Sam and his nephews find more Loops at every turn. Click on the images for a closer look.

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This :30 video gives a nod to Toucan Sam's adventurous spirit and passion for Froot Loops without featuring any particular nemesis. Just Toucan Sam's love for his adventure and Froot Loops. Click on the images for a closer look.